Shark Tank episode 1310 featured Chris Videau and Chris Campbell pitching Sheets Laundry Club, an environmentally friendly laundry detergent company.
Videau is a veteran with experience of various overseas military tours and trips during which he witnessed firsthand the horrendous problem of plastic waste around the globe.
As demonstrated by previous proposals, Season 13 has shown us that there will be more plastic in the ocean by 2050 than fish. Chris and Mr. Campbell decided to start their firm to address their passionate issue.
This business officially opened its doors in December. In the beginning, they just washed sheets out of their closets. They contain detergent, and they’re biodegradable after being used.
The packaging is also 100% biodegradable. You can choose between two scents: fresh linen and unscented.
The company also sells smell boosters, dryer sheets, and stain fighting packs. They have continued to broaden their product selection since opening.
There are dishwasher detergents, liquid soaps, floor cleaning sheets, and coconut scrubbers in the kitchen.
You can also find deodorants and soap for personal hygiene. All products are packaged in environmentally friendly materials.
There are 50 sheets in one box of laundry sheets, and it costs $19.99. A box of laundry sheets contains 50 sheets for $19.99. Alternatively, you can group items to make a kit.
You can, for example, get a laundry kit for $84.99 that includes two boxes of wash sheets, two boxes of dryer sheets, four aroma boosters, and two stain-fighting packs.
You will also save more if you subscribe. You can find all of their products on Amazon.com and their website. They are likely to seek shark assistance to scale their business.
A Shark might be interested in cleaning up the mess.
What Is Sheets Laundry Club?
Sheets Laundry Club is a company that manufactures environmentally friendly, plastic-free detergent sheets that dissolve in hot or cold water without leaving a trace.
Sheets Laundry Club is a business that sells environmentally friendly cleaning products, ranging from kitchen essentials to personal care items. As the name implies, laundry detergent sheets are the company’s best-selling product overall!
Sheets Laundry Club delivers plastic-free, environmentally friendly Laundry Detergent Sheets that are premeasured dehydrated sheets and cleaning solutions, as well as other laundry-related products.
|Company Name||Sheets Laundry Club|
|Entrepreneur||Chris Videau and Chris Campbell|
|Product||Biodegradable Detergent Sheets|
|Investment Asking For||$500,000 for 5% stake in Sheets Laundry Club|
|Final Deal||$500,000 for 8% stake in Sheets Laundry Club & 2% Advisory Share|
|Business Status||In Business|
Who Is The Founder Of Sheets Laundry Club?
Chris Videau and Chris Campbell are the founders of Sheets Laundry Club. Videau currently serves as Sheets Laundry Club’s CEO.
Videau and his wife, Lauren, were deployed to more than 20 countries during Videau’s service in the military, and she became aware of the disturbing amount of plastic being dumped into the ocean.
“Chris and Laurian witnessed firsthand the worldwide plastic catastrophe, and they were inspired to act to stop it,” the website explains.
Thus, after leaving the military, they took the initiative to develop a strategy for ensuring a more sustainable future for future generations. This led to the establishment of the Sheets Laundry Club in December of 2019.
Sheets Laundry Club Before Shark Tank
Laurian and Chris Videau are witnessing the global exploitation of our wonderful planet daily.
They traveled to 20 countries during their combined 27 years of service and witnessed first-hand how plastic was fouling land and the sea.
When Chris served as a helicopter pilot for the United States Army, he benefited from having a “bird’s eye view.”
Chris relocated to North Carolina with his wife to pursue his dual dreams of being an entrepreneur and contributing to the preservation of the environment for future generations.
He was particularly concerned with the global plastic catastrophe. He aimed to reduce the amount of plastic bottles thrown away in the United States alone by 900,000 laundry detergent jugs.
When stationed overseas, his memories of using laundry sheets date back to 20 years ago. These weren’t particularly effective, but they were a good starting point.
When Chris Videau was watching his sons play tee-ball, he met Chris Campbell, the CEO of Capital Management Investments. A firm like Capital Management Investments provides cutting-edge solutions for its clients.
They became friends and eventually co-founded the Sheets Laundry Club, named after their mother.
Sheets Laundry Club has developed a more eco-friendly alternative to the typical liquid detergents, powders, and pods that are currently available on the market.
These biodegradable sheets are made by pre-measured, dehydrated plant components that dissolve in seconds when the sheets are washed in a washing machine or dishwasher.
The sheets prevent plastic bottles and harsh chemicals from entering the environment and save consumers time and money.
How Was The Shark Tank Pitch Of Sheets Laundry Club?
Chris and Chris come to the Shark Tank with a demand for $500,000 in exchange for a 5 percent stake in Sheets Laundry Club. Videau discusses his experiences with plastic trash in the military.
The couple then discusses the laundry sheets in-depth and how they are more eco-friendly.
The Sharks love it when a sheet is placed in their bottle of water. It disintegrates when the Shark shakes vigorously. There is a discussion about using plant-based compounds to make the sheets.
Videau describes how burning plastic when flying Blackhawk helicopters through the haze adversely affected his lungs. Campbell describes his experiences with start-up companies.
There are 46 different stock-keeping units (SKUs) included among the entire items family. The company aims to reduce the amount of plastic waste produced.
They expect to make $2.04 million in revenue in 2020. Sales of the sheets accounted for $1.2 million in total.
Kimberly Clark, the company that owns the patent on dissolvable laundry sheets, has an exclusive contract with them, and they use only their products.
They must pay a royalty to the corporation, and the arrangement will expire in October 2024.
Barbara is dissatisfied with the royalty structure and the vast number of SKUs. She also claims they are not persuasive enough, and she has withdrawn from the competition.
The men predict that they will generate $7 million in sales and a 24 percent profit in 2021. They operate a significant amount of internet advertising.
Mr. Wonderful’s Blueland competes with Sheets, and he is eliminated. Lori enjoys the mission, but she doesn’t care for the valuation, so she’s out.
Mark tells them they want the funding to go global. Mark believes it will be prohibitively expensive and that the agreement does not work for him; therefore, he is out.
Daniel inquires whether the projected sales of $7 million for the year are reasonable. They claim to have 21,000 subscription users earning $3 million in sales by themselves.
Daniel is offering $500,000 in exchange for 10% of the company. They don’t want to go above 8% of the market. Daniel replies with a bid of $500,000 for 8 percent and 2 percent advisory shares.
They agree to proceed after a brief discussion. Daniel’s prospects of working with the boys delight them as they wait in the hallway.
What Happened To Sheets Laundry Club After Shark Tank?
Chris and Chris get to pitch to billionaire Mark Cuban on Shark Tank, who once claimed that he washes all of his clothes at home.
There are several laundry-related products that he has created, including Teddy Needs a Bath, which was designed to wash stuffed animals; later, it was sold to teddy bear manufacturer Gund, and Unshrinkit, which can be used to repair woolen sweaters that have shrunk as a result of washing or drying.
Sheets Laundry Club Shark Tank Update
Videau was pleasantly surprised by the positive feedback shortly after establishing Sheets Laundry Club.
He was even more surprised that so many people were interested in trying an alternative to well-established detergent.
Videau was motivated to expand his company due to the increase in sales. He then investigated what types of soaps and detergents would be successful on the market.
WCNC and Fortune also featured Sheets Laundry Club, whose rapid growth attracted the media’s attention.
The company currently sells laundry detergent sheets, as well as smell boosters, floor cleaners, dryer sheets, dishwasher detergent, and plastic-free deodorant, along with laundry detergent sheets.
Additionally, it is cheap; for example, one box of laundry detergent sheets contains 50 pieces and costs only $19.99, making it an excellent value.
In addition to their $8.99 to $19.99 products, consumers can also order readymade bundles that include all the items they need.
As an additional service, the company provides a subscription service with configurable delivery periods. Additional discounts are also offered as part of this service.
You can order Sheets Laundry Club items online through Amazon or the company’s website, where there’s free shipping on orders over $12.99 to anywhere in the United States.